About Trusted Life Circle
Our Story
Trusted Life Circle (TLC) is a Milwaukee-based startup helping aging seniors and individuals experiencing cognitive change—including those living with Alzheimer’s and other forms of dementia—stay connected with the people who matter most. Launched in June 2026, TLC offers a private, invitation-only social app that brings family photos, videos and everyday updates into a simpler experience, with tools that help caregivers support their loved ones.
TLC began with a family’s experience. When CEO and co-founder Andy Reiland’s mother, Nancy, was diagnosed with dementia in 2022, he became her primary caregiver. He saw how her smartphone could keep her connected, while also presenting confusion and exposure to spam, scams and unwanted contact. He wanted to preserve the connection while making the experience easier to navigate.
Andy turned to his cousin and Nancy’s nephew, Tommy Calvy, to explore a better approach. Tommy brought his own perspective from both grandparents’ experiences with Alzheimer’s. Fellow co-founder Kevin Jennings had supported his father through primary progressive aphasia. Together, the founders combined firsthand caregiving experience with expertise in product strategy, user experience, branding and software engineering to create Trusted Life Circle.
Today, TLC’s mission extends to families navigating a broad range of cognitive changes. Its design centers on familiar people, clear navigation and sharing within a trusted circle, without public feeds or advertising. The goal is simple: help people remain included in everyday family life as their needs change.
Team

Andy Reiland
CEO, co-founder
Andy Reiland is a creative director based in Milwaukee, Wisconsin. In 2022, his mother was diagnosed with early dementia, and Andy became her primary caregiver. This personal experience led him to explore new ways to use technology as a supportive tool for people with dementia. Drawing on nearly two decades of creative development experience, he co-founded Trusted Life Circle to build a better digital connection for families navigating dementia care.

Kevin Jennings
UX and Product Advisor
Kevin Jennings is a technologist living and working in Milwaukee Wisconsin. In 2021 he lost his father to dementia. His experience navigating dementia with his father motivates and informs his work with TLC. Kevin is a Sr. UX architect and has worked as a consultant for many notable Milwaukee companies.

Tommy Calvy
CTO, co-founder
Tommy Calvy grew up in Wisconsin and then went to the University of Miami where he studied Software Engineering. He spends much of his time doing church activities and creating software for passion projects. After talking to Andy about solutions to help care for his mother with dementia, he built a prototype for her which led to teaming up with Andy to create Trusted Life Circle.

Christian McGravey
Staff Engineer
Chris McGravey is a software engineer based in Milwaukee, Wisconsin, with a background in building complex systems across low-level C++ applications, AI platforms, and modern web technologies. He has a strong interest in creating scalable, reliable software and has spent years working on both personal and professional projects that explore how technology can better serve real-world needs.
App Demo
Downloadable Media
Trusted Life Circle Logos
Trusted Life Circle – Keep Connecting
Trusted Life Circle – “Make your phone a caregiver too”
TLC App Icon Logo
TLC team at 2025 MKE End Alzheimer’s Walk
TLC Phone
TLC Team at the WI Alzheimer’s Association Conference 2026
Nancy Reiland using the TLC App
Andy Reiland and his Mother Nancy Reiland
TLC Team at the WI Alzheimer’s Association Conference 2026
TLC Badge Logo
TLC Version 2.0 New Features